Ash Assured Accounting
Driving growth, efficiency, and financial clarity for scaling organisations through strategic CFO support.
Flexible
Cost-Effective
Tailored Solutions
Welcome
Ash Assured Accounting
Growing a business brings complexity — from cashflow pressures and investment decisions to systems, governance, and operational performance. You don’t just need numbers; you need clarity, challenge, and commercially minded financial leadership.
I provide strategic CFO and Virtual Finance Director support to organisations that want to scale with confidence, strengthen their financial foundations, and make better decisions, faster.
I am Xanthia Ash, a highly skilled CIMA (Chartered Institute of Management Accountants) qualified accountant with a proven track record of supporting businesses in achieving their financial goals and optimising performance. With over 25 years of financial experience, I bring a wealth of expertise to drive efficiency and growth within organisations.
I offer tailored financial and operational guidance aligned with your core business objectives, providing you the assurance and peace of mind your finances deserve.
Why Choose Ash Assured Accounting?
- Flexibility
Gain access to executive-level financial expertise without the commitment of a full-time senior executive. Whether you require support during periods of growth or on a regular or even ad-hoc basis, I can adapt to your business needs.
- Cost-Effectiveness
Avoid the substantial expense of employing a full-time executive. Virtual FD services provide highly experienced accounting guidance at a fraction of the cost.
- Clear Planning & Relief
I can alleviate pressure by developing clear financial plans, enabling you to focus on business growth and success.
- Tailored Solutions
Recognising that every business is unique, I will address diverse financial challenges with customised solutions.